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Sweepstakes Law: What is Equal Dignity

Note: While much of this article is applicable outside of US laws, only US laws and regulations are addressed. While social media platforms have reduced the barriers of running a sweepstakes, contest, or 'giveaway', they've raised the bar on how much entrepreneurs, marketing professionals, social media strategists, agencies, and brands need to know when it comes [...]

By | 2018-08-29T14:11:15+00:00 August 3rd, 2016|Business Law, Giveaways, Social Media|18 Comments

Pinterest Giveaway Rules: Updated

  In response to questions and uncertainty about using Pinterest to run giveaways, Pinterest has issued an update to its Pinterest for Business Brand Guidelines and Acceptable Use Policy. While the Brand Guidelines are specifically for business users, the Acceptable Use policies apply to all platform users. Together, these new Pinterest giveaway rules should help guide [...]

By | 2013-10-31T06:00:49+00:00 October 31st, 2013|Blogging, Business Law, Giveaways, Pinterest, Social Media|10 Comments