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Social Media Promotions and the Law

Considering using social media contests or giveaways to grow your business or that of your client? Are you aware that social media promotions must comply with state and federal laws? And that you may have problems with your giveaway? Why Legalities? One of the best ways to grow your business is to give stuff [...]

Facebook Update – Like Gating For Promotions To End November 5, 2014

Update for Facebook Promotions Running your sweepstakes or contest on Facebook may look different come November 5, 2014. In announcing updates to the Graph API, Facebook Software Engineer Harshdeep Singh included the Platform Policy changes in a post on the Facebook Developer Blog on Thursday August 7, 2014. While this is a more technical [...]

By |2020-05-14T13:09:46-07:00August 8th, 2014|Blogging, Facebook, Giveaways, Social Media|9 Comments

Your Marketing Promotion Hashtag Is Not Appropriate FTC Disclosure

FTC Disclosure Regardless of the social network, hashtags (the # symbol for those who may not be sure what I'm talking about) are an important way to communicate additional information. Originally created so users can search topics, hashtags are now integral to marketing promotions on social networks. That means PR and brand professionals are [...]

By |2020-05-14T13:11:59-07:00March 31st, 2014|FTC Disclosure|16 Comments

5 Legal Considerations For Your Pin It To Win It Promotion

Pinterest is one of the most popular social networking platforms, especially for people who are visual. Pinterest is currently the fastest growing social network, and if you're on it you know why. If you're not on Pinterest, you may not understand all the hype. Suffice it to say that Pinterest's digital "pin boards" have [...]

By |2020-05-14T13:22:18-07:00December 10th, 2012|FTC Disclosure, Giveaways, Social Media|3 Comments
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