A 21st CENTURY LAW FIRM
We are a boutique law firm designed to meet the needs to today’s digital professionals. As innovative problem-solvers and creative thinkers, we believe there is always a way to think outside the box but stay within the bounds of the law. We put our experience to work for one simple purpose: our clients’ success.
SOPHISTICATED SOLUTIONS
We provide business-oriented solutions to your legal problems by helping you navigate complex laws. We counsel businesses proactively by identifying legal risks and building compliance and ethics strategies. We speak the language of business and online marketing weaving in legal knowledge and expertise to help you maximize value while minimizing risk.
WE WORK WHERE YOU WORK
By leveraging technology, we can deliver exceptional work that is high quality, affordable, and efficiently completed. No longer do you need to drive to your attorney’s office during “business hours”. Now, we’re just an email, text, Skype, Slack, or call away. And forget that 9-5, too! You’re innovative, your lawyer should be too!
ARTICLES
October 2016
Legal Lesson From the Ruth’s Chris Ann Arbor Promotion Debacle
On Friday, October 7, 2016, the Ruth's Chris Steak House in Ann Arbor Michigan shared a promotion on its Facebook page regarding the Michigan vs. Rutgers game. The promotion [...]
August 2016
Canada Rolls Out FTC-style Endorsement Guidelines Beginning 2017
While the United States Federal Trade Commission (FTC) has, over the past several years, slowly ramped up its enforcement of non-disclosure for paid (or otherwise compensated) endorsement by bloggers, [...]
Sweepstakes Law: What is Equal Dignity
Note: While much of this article is applicable outside of US laws, only US laws and regulations are addressed. While social media platforms have reduced the barriers of running [...]
May 2016
Facebook Branded Content: What Marketers and Influencers Need To Know
UPDATE: On October 26, 2016, Verified Profiles were added to the Facebook Branded Content Policy, allowing those with a Verified Profile to utilize the Branded Content Tool. Throughout April (2016), [...]
March 2016
Avoiding Copyright Infringement When Sharing Other People’s Work
Some people like to call it ‘content curation’. Really, it’s just a fancy way to say you want to share work that is not yours. In theory, this sounds [...]
December 2015
FTC Native Advertising Rules and Guidelines In Plain English
Native advertising rules were released by the Federal Trade Commission as many businesses started to wind down in preparation for the Christmas holiday. Without fanfare, the FTC issued its [...]
OUR PEOPLE, PRACTICE AREAS & PUBLICATIONS
“Working with Sara for the past five years has been one of the best business decisions I made. I undoubtedly know she always has my back and will fight for me to get a fairer end of a deal. Her knowledge, experience, and honesty is what makes her one-of-a kind.”
“Sara has given us confidence in navigating new areas of business with timely legal advice, documents, and clarifications.”
INTERNATIONAL
We recognize that even the most local business may have a global audience. We work with clients around the world to provide access to expert legal services in a cost-effective, efficient, and timely manner.
PARTNERSHIPS
We view ourselves as partners with our clients to help them succeed. We offer a thoughtful and customized approach and bring a full range of creative legal solutions to companies, brands, agencies, and entrepreneurs of all sizes.
EXCELLENCE
As a pioneer in providing legal services to digital entrepreneurs and bringing 21st century technology to corporate and brand partners, we continue to push the boundaries of the law as technology expands our client’s new and innovative ways of doing business.